Peerless Watch Co. is a private label in Seth Thomas 18-size Model 10 and Model 11, and 6-size Model 16. Peerless Watch Co. movements were seen in the Brooks Optical Company catalog.
Peerless Watch Co.
The 1920 Gould’s City Directory for St. Louis Missouri lists a Brooks Jewelry & Optical Company at 306 Globe-Democrat Building at 604 Pine Street as a wholesale jeweler.
Number 103 “Peerless” and Number 104 “Century” were manufactured by Seth Thomas. The Peerless movement shown is a hunting Model 11. It was also available in open-face Model 10, and the 6-size hunting Model 16. The Century movement shown is an open-face Model 10. It was also available in hunting Model 11.
Seth Thomas Private Label & Named Grade Pocket Watches
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