George Wolf & Co. is a private label pocket watch in Seth Thomas 18-size open-face Model 2 with 15 jewels, a nickel finish, a micrometric regulator, and it is adjusted. The movement is grade 202. The private label is on the dial only.

George Wolf & Co. was a jewelry store on Fourth Avenue in Louisville Kentucky, opened in 1861 by George Wolf, who was born in 1837 in Kentucky. Mr. Wolf initially worked in partnership with Joseph Durringer. Eventually Mr. Wolf partnered with his family members including his wife, Mary, and son George W. Wolf, born in 1867. The founder George Wolf died on June 6, 1897. The George Wolf & Co. store was then managed by Mrs. Mary F. Wolf. George W. Wolf worked at the store until 1915, when he moved to Montgomery Alabama and was in the jewelry business there. He died in Montgomery in 1926 at the age of 62.

The postcard photographs below show Fourth Street at the turn of the twentieth century when George Wolf & Co. operated their jewelry store on Fourth Street.